An Expert In Customer Experience Shows Every Company And Brand How To Bring Customers From Apathy To Advocacy In Five Simple Steps.
Superfans Aren T Just For Pop Stars And Nba Teams.
What If Your Customers Loved Your Brand The Way Swifties Love Taylor Or Drake Loves The Raptors?
In Creating Superfans, Entrepreneur, Keynote Speaker, And Fan Engagement Guru Brittany Hodak Shares The Proprietary Five Step Super Fan System She Developed Running Successful Campaigns And Products For Globally Known Brands Including Walmart, Disney, Amazon, Katy Perry, The Boston Red Sox, And More.
With Her Trademark Mix Of Humor And Sharp Business Insights, She Combines Entertaining Stories From Her Years Of Working With Major Stars Like Dolly Parton And Kiss With Case Studies Of Familiar Brands And Companies To Illustrate The Effective And Easy To Master System For Transforming Customers Into Passionate Advocates Of Your Brand.
You Ll Learn How To: Define, Understand, And Share Your Own Unique Brand Story Better Capture, Understand, And Utilize Customer Feedback Connect Your Brand S Story To Your Individual Customers Stories Make Exceeding Customer Expectations Business As Usual Regularly Earn And Capitalize On Customer Referrals You Ll Also Get Checklists, Exercises, And Easy To Implement Tools That Will Have You Building Your Very Own Legion Of Superfans Right Away.
Whether You Re Launching A Career As A Recording Artist, Running A Tech Startup, Or Helming A Hundred Year Old Brand, You, Too, Can Tap Into The Power Of Superfandom.
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